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Escada
Project type
New York Fashion Week Brand Social Content
Photographers
Astrid Schwartz, Clint Spaulding, Dia Dipsipul,
Role & Expertise
Creative Strategy, Photography Production
Client
Escada
The Brief
Build and produce an editorial set of images and social content for the Escada brand live at the SS19 runway show.
The Creative Results
STUDIO partnered with Coca-Cola to deliver a unique editorial social campaign at the Powerade Jam Fest. Producing onsite animated content of the All-American basketball stars, we designed a workflow with multiple remote camera rigs for optimal live angles, delivering real-time social video, photos, and animated content directly to the Powerade brand team and participating athletes for a highly visible live multi-channel campaign.
My Role
Executive Creative Producer, I led an onsite team of photographers, producers, and editors through a live NYFW runway show delivering content in real time to the Escada Brand Marketing and PR Team
